I’m Sinduja, a dedicated digital analytics professional with a goal of discovering insights that drive business success. With direct working knowledge in tools such as Google Analytics, Google Search Console, Google Tag Manager, and Microsoft Clarity, I have expertise in determining user behavior and streamlining digital experiences.

I love translating information into decisions — from implementing bespoke tracking to examining traffic patterns and delivering reports that drive quantifiable outcomes. I am convinced that logic and creativity must be combined to craft valuable digital experiences.